Miko Wormuth, CEO of TWICE Fashion Accessories, on what it takes to build a business from scratch in China and the challenges of operating on e-commerce platforms like Taobao and Tmall.
Chinese smartphone company OnePlus has received many accolades in the global market. Can it recreate the same magic in China?
In this series on The Chinapreneurs, we look at entrepreneurs’ experiences in starting a business in China. In the first one, Kevin Zhao, CEO of Wangli Bank, elaborates on starting up in China’s fast-changing internet finance sector.