Jingdong, China’s second-largest business-to-consumer (B2C) e-commerce site, recently went global. It debuted its English-language global site in October 2012. The company ships to 35 countries across the world, including places in Europe, Middle East, Africa and the Americas. Shi Tao, Vice President (Retail), Jingdong, hopes that in 2-3 years, the company will clock yearly revenues […]
Jingdong leads the e-commerce charge in China
Jingdong (JD.com, which was formerly known as 360buy.com) began as a brick and mortar electronics retail company in Beijing’s Zhongguancun market in 1998. But the 2003 SARS epidemic hurt business as people stopped going out for shopping. The ingenious founder Liu Qiangdong smelt an opportunity here and dabbled in an experiment in selling his goods […]
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