Chris Stibbs, the new CEO of The Economist, on staying competitive in the fast-changing world of publishing, native advertising, new sources of competition and more. Few publications have the kind of loyal readership that The Economist enjoys. Despite being more than 170 years old (it was first published in 1843), the magazine has continued […]
The Economist: Thriving in the Age of Digital Media
With the advent of digital media, traditional print media publishers have struggled to survive. The Economist, however, has bucked this trend and evolved to thrive on both print and digital media platforms. In this interview with Andrew Rashbass, former CEO of The Economist, we learn how the publication has come out stronger despite the disruption in print media. […]
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