The success of businesses in the new subscription economy needs more sophistication, nuance and responsiveness.
Taking a Hard Look at Customer Relationship Management
“Big Data” is fast becoming an important asset for companies. Deciphering data can lead to many useful insights about consumers and their preferences. But the reality is that only a handful of companies really understand how to leverage Big Data in the right way. Big Data is not just about the size of data, but […]
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