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How LinkedIn China Learnt How to Win Friends and Influence People

July 14, 2015 By Li Hui

In China, LinkedIn is offering its tried and tested formula of professional networking with some unique twists.

Filed Under: All Articles, Best Practice, Branding, Infographics, Strategy, Winning in China Tagged With: China-fication, Infographics, LinkedIn, Localization, Network, Slider, Social Media, WeChat

Starbucks in China: A Matcha Latte and Mooncakes, Please

June 11, 2015 By Li Hui

The success of Starbucks in China has to do with things beyond just coffee: localization of flavors, store formats, image and also retention policies.

Filed Under: All Articles, Best Practice, Infographics, Know China, Retail, Strategy, Winning in China Tagged With: China Strategy, China-fication, Chinese Consumers, Localization, Slider, Starbucks

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Information, analysis, and interviews about the Chinese economy and doing business in China, from the people who know it best. Presented by the Cheung Kong Graduate School of Business, China's leading business school.


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