China is a daunting place to bring intellectual property. It’s especially tough for businesses that produce content, like movies and music. Widespread piracy has all but shut out Western publishers, record labels, and television studios. But for the video game industry, the Chinese gaming market is becoming central to growth. Not only is it vast […]
Playing for keeps: Online gaming in China
Over the past decade, online gaming has boldly entered the heart of mainstream mainland entertainment. Parents who may have once chastised their children for spending too much time playing online have, themselves, become zealous fans of zombies and angry birds. “In North America, Europe, or Australia, if you tell people, ‘I’m a World of Warcraft […]
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