What industry incumbents can learn from the forces that guide market entry.
The Secret Ingredient in Successful Innovation
How should would-be entrepreneurs scout for innovation opportunities? The key lies in finding industries with ‘friction’ and ‘information assymetry’.
Share. Don’t Own: The Sharing Economy Takes Off
Why own when you can share? Understanding the dynamics of the sharing economy which, by some estimates, will become a $115 billion industry by 2016.
Infiniti China: Taking On the Country’s Luxury Car Market
Infiniti, a relatively new entrant in China’s luxury automobile sector, is growing at a phenomenal pace. Daniel Kirchert, MD, Infiniti China, talks of the company’s China strategy, competition with the German car makers, and the need to become a ‘social topic’ in China.
Face-off! MNCs versus Chinese Companies
In China’s fast-changing business environment, multinational companies are finding it increasingly hard to compete with Chinese companies. Our experts offer strategy tips that will help MNCs navigate China’s business landscape. Multinational companies (MNCs) in China are finding it hard to navigate what is an increasingly rough terrain. The economy is slowing, the cost of doing business in China is rising, and to add […]
The Importance of Creativity in Business
NYU-Stern professor Kim Corfman on the importance of creativity in business and the role of culture in spurring or constraining creativity. Creativity is important for organizations. Period. It’s a simple correlation: higher creativity leads to greater innovation within the organization and thus, greater success over the long run. Having said that, creativity is also becoming […]
Can Amazon’s Fire Phone Replicate the Kindle’s Success?
Amazon CEO Jeff Bezos is placing big bets on the new Fire Phone. But the first challenge is to get the Fire Phone in the hands of customers already addicted to other smartphones like the iPhone. Since its introduction in June, Amazon’s new gadget, the Fire Phone, has drawn lots of skepticism on whether the phone […]
Facebook’s Social Experiment: A Marketer’s Perspective
Facebook’s social experiment has angered many. But the social network may have learnt a thing or two about better customer segmentation and targeting. Facebook’s social experiment, where about 700,000 users’ news feeds were secretly controlled to prioritize “sad” or “happy” status updates, is viewed by many as an unethical—and potentially illegal—manipulation. While Sheryl Sandberg, the […]
Samsung in China: A Tenuous Hold
Samsung in China is not where it used to be. Can the South Korean electronics giant fend off domestic brands and Apple to stay at the top of China’s smartphone market? Until recently, South Korean tech giant Samsung Electronics has enjoyed the title of undisputed champion in China’s smartphone market since 2012, jamming retail channels […]
China Roundup: Chinese economy grew 7.5% in Q2; Alibaba delays IPO; and another bond market default on the horizon
The week that was: the Chinese economy clocked 7.5% growth; new home prices still in a tailspin; Shanxi-based Huatong Road & Bridge Group heads for a bond market default; and Alibaba delays its IPO. China growth picks up steam The world’s second-largest economy grew 7.5% in the second quarter, slightly faster than the 7.4% rate […]
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