How to extract the maximum value from your big data initiatives without falling into the hidden traps.
Lost in Thailand: Revolutionizing China’s Movie Market
Lost in Thailand, a Chinese slapstick comedy, recently created a box office record of sorts. Released in China on December 12th, 2012, as a low-budget sequel to Lost on Journey, the film became an overnight success earning over $202.1 million in box office revenue. By January 1st, 2013, it earnt over RMB 1 billion, becoming […]
Taking a Hard Look at Customer Relationship Management
“Big Data” is fast becoming an important asset for companies. Deciphering data can lead to many useful insights about consumers and their preferences. But the reality is that only a handful of companies really understand how to leverage Big Data in the right way. Big Data is not just about the size of data, but […]
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