One of the world’s most high-profile China experts, Shaun Rein made his name by highlighting new trends in the Chinese economy years before the Western media caught on. In 2012, his first book, The End of Cheap China, highlighted that China’s low-cost manufacturing miracle was coming to an end. Two years later, he correctly predicted the rise of a new generation of innovation-led Chinese companies in The End of Copycat China. In his third book, The War for China’s Wallet, he tells us that it has never been more critical for brands to understand the Chinese market.
In China, LinkedIn is offering its tried and tested formula of professional networking with some unique twists.
The success of Starbucks in China has to do with things beyond just coffee: localization of flavors, store formats, image and also retention policies.
Uber China is going all out to woo customers with quirky promotions. Here’s how.
Amazon China is redoubling its efforts, but will it succeed at the second attempt in the country’s hyper-competitive e-commerce sector?
Having finally brought its innovative technology here, Tesla China now faces the challenge of making it work in the worldʼs largest auto market.
Will India’s new Prime Minister Narendra Modi change India-China business relations?
Innovation Works, the Beijing-headquartered incubator founded by former Google China chief Kai-Fu Lee, has set up a base in Silicon Valley. Chris Evdemon, who is spearheading Innvation Works’ US foray, explains the rationale.
Infiniti, a relatively new entrant in China’s luxury automobile sector, is growing at a phenomenal pace. Daniel Kirchert, MD, Infiniti China, talks of the company’s China strategy, competition with the German car makers, and the need to become a ‘social topic’ in China.
In China’s fast-changing business environment, multinational companies are finding it increasingly hard to compete with Chinese companies. Our experts offer strategy tips that will help MNCs navigate China’s business landscape. Multinational companies (MNCs) in China are finding it hard to navigate what is an increasingly rough terrain. The economy is slowing, the cost of doing business in China is rising, and to add […]