As technology and consumers mature, firms in China are finding that a crisis management strategy is a must-have.
Can the traditional TV broadcaster successfully play ball in China’s digital content market? Looking around on the metro in any of China’s big cities, it seems every single person is completely immersed in their cell phone screen, tapping for news reports, scrolling through online forums, playing games, catching up on soaps. From kids to grandparents, […]
CCTV’s recent report examining Starbucks prices in China has created a storm in a coffee cup. Are the concerns cited by CCTV valid? Much has been made of a CCTV report concerning the high price of a cup of Starbucks coffee in China. CCTV-13, one of China’s state-sponsored television stations, ran a report on October […]
In 2003, Sir Evelyn de Rothschild and Lady Lynn Forester de Rothschild set up E.L. Rothschild LLC, a privately funded family investment company to oversee a variety of the Rothschilds’ global investments. Today E.L. Rothschild has made a number of investments in a diverse bunch of sectors across continents. In this interview, Lady de Rothschild, […]
“Are all search engine results for sale?” asked a Chinese web user after CCTV revealed in a number of reports that leading search engine Baidu.com mixed paid and unpaid search results. Brian Viard, professor of strategy and economics at CKGSB explains that this was perhaps revelatory news for inexperienced web users in China. In America, […]