How to extract the maximum value from your big data initiatives without falling into the hidden traps.
Lost in Thailand, a Chinese slapstick comedy, recently created a box office record of sorts. Released in China on December 12th, 2012, as a low-budget sequel to Lost on Journey, the film became an overnight success earning over $202.1 million in box office revenue. By January 1st, 2013, it earnt over RMB 1 billion, becoming […]
“Big Data” is fast becoming an important asset for companies. Deciphering data can lead to many useful insights about consumers and their preferences. But the reality is that only a handful of companies really understand how to leverage Big Data in the right way. Big Data is not just about the size of data, but […]