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Stuart L. Hart, S.C. Johnson Chair in Sustainable Global Enterprise, Samuel Curtis Johnson Graduate School of Management, Cornell University
Bottom of the Pyramid and Beyond: The Thinker Interview with Stuart Hart

  In the year 2002, C.K. Prahalad and Stuart Hart published a groundbreaking article in Strategy+Business magazine that introduced to the...

Li Yang, Assistant Professor of Marketing, CKGSB.
Digital Marketing and China’s Expanding Internet: Location-Based Services and the Mobile Internet

In January 2013, China’s internet user base reached 564 million users. China’s smartphone users have also surpassed the 300 million...